Category Framing Equality

Why did a group of people in Russia want to ban LGBTI groups from using the rainbow flag (stolen from nature and the children, apparently), and how have movements like La Manif Pour Tous in France, protesting that sex education must ‘leave my gender stereotypes alone’ (not a joke), gained any serious support?

We think it’s got a lot to do with framing.

Media That Moves

The Media that Moves project is one of the best things we have been involved in. It gives us the strength to go forward on the right road to tackle the negative news that journalists publish about us every day.”Mena…

Framing Equality

Framing Equality Toolkit! Download our new toolkit for Framing Equality here! It represents the learning we’ve done over the past two years, working with ILGA-Europe, on a project aiming to better understand how to interact with the narratives around LGBTI…

Disrupting the Story

A workshop on framing and story for anyone wanting a chance to dig into how can we take control of the narratives around our movements. Apply for Disrupting the Story here!

Testing Comms Guide Launched

Testing tells you whether your choice of framing—the emphasis you put on particular concepts—is likely to affect the change you were hoping for. While working on the Framing Equality Toolkit with ILGA-Europe and LGBTI campaigners from across Europe over, we…

Pride & Prejudice

People with banner saying Lesbians Support The Migrants.

This month, people marched across London in the culmination of Pride. But in the lead up to the festivities, the organisers faced some pretty fierce criticism for this year’s Love Happens Here campaign. The PR company behind the campaign apologised…