Pandemic Resources

Action is the antidote to despair. Joan Baez Resources for communicating about COVID-19: National Covid-19 Messaging Document ASO Communications Talking About COVID-19: A Call for Racial, Economic, and Health Equity The Opportunity Agenda Progressive Framing of the Coronavirus Pandemic The…

Virus as beast or crime

There’s a 2011 study in which researchers tested the effects of framing crime using the metaphors of either crime-as-virus or crime-as-beast. Participants in the study read one version of the following: “Crime is a {wild beast preying on/virus infecting} the…

Pandemic Metaphors

Analyses of language reveal the extraordinary fact that we use around one metaphor for every ten seconds of speech or written work. If that sounds like too much, it’s because you’re so used to thinking metaphorically – to speaking of…

Pandemic Beliefs

Only a crisis – actual or perceived – produces real change. When that crisis occurs, the actions that are taken depend on the ideas that are lying around. Milton Friedman So what are the ideas that are lying around? You…

Messages of Hope

When we drop fear, we can draw nearer to people [in some ways at least], we can draw nearer to the earth, we can draw nearer to all the heavenly creatures that surround us. bell hooks We have in the…

Unimaginable times

Just a few weeks ago, this moment was unimaginable. We would not have believed the headlines, or been able to picture how the high street looks today. COVID-19 has abruptly pressed pause on anything that resembles ‘normal’ day-to-day life. This…

Talking climate justice this election

Climate change is featuring in this election like it has never featured in any British election before. Barely mentioned in previous election cycles, this year we have seen it front and centre of manifesto pledges, and Channel 4 hosting a climate debate for the first time. Awareness and concern about climate change is now at an all time high, and we are at a critical fork in the road: We vote for a government that will act on climate change, or we don’t and face the consequences. 

Three ways to make difficult election conversations easier

In the run up to December 12th, many of us will be having difficult conversations. Whether it is on the doorstep, over a cuppa or during a phone call with our grandma, we will be trying to understand what is driving people’s decision in this election in the hope that we will be able to change people’s minds.

Don’t parrot…

A guest blog by Ralph Underhill, PIRC Associate and Director of Framing Matters. Framing Matters and Health Poverty Action have just published ‘A Practical Guide for Communicating Global Justice and Solidarity’. Here he introduces common communication traps. President Nixon famously…

Aid is just a sticking plaster…

Ralph Underhill is Director of Framing Matters and a PIRC Associate. Along with HPA he’s just published ‘A Practical Guide for Communicating Global Justice & Solidarity’. Giving to charity is supposed to be a good thing. That is pretty uncontroversial,…